Liner Legal Largest Loser 2018 launched Monday, April 16. The first annual Largest Loser was a free 12-week wellness program aimed at making Northeast Ohio a healthier place by emphasizing healthy eating on as little as a food stamp budget, and exercising even from your own home.
The program was open to clients, their friends and family, and the entire Northeast Ohio community, with a focus on combating obesity and helping individuals achieve their health goals. The program successfully attracted over 500 initial participants and the average individual weight loss reported was 3.1 lbs. The program’s winner, Monica Swords (picture), lost 26.4 lbs., nearly 10% of her body weight. Monica appreciated the budget-friendly meal plans for herself as well as her four children, “It helps me keep things from getting boring and repetitive while not breaking the bank,” she expressed. Trudi Jennings, who lost 17 lbs. throughout the 12 weeks, was also thrilled with her results after the program. “When I began the program, I could barely get on my recumbent exercise bike. Today, I can ride 10 miles every other day!”
Community partners such as Healthy Helpings Nutrition Services and Advanced Orthopedics & Physical Therapy provided resources such as meal plans and exercise tips, and Dave’s Markets allowed filming to provide participants with grocery and produce shopping tips.
Participants engaged with the program online by receiving emails every Monday that included weekly meal plans with grocery lists, recipe and exercise videos, community resources, motivational messages, and weekly prizes. Prizes included Cleveland Indians tickets, an Amazon Echo Dot, supermarket gift cards, an Amazon Fire Tablet and more. Free step trackers were also mailed to any interested participant at the beginning of the program.
Liner Legal founder Michael Liner originally developed the idea from his personal weight-loss goals. During the course of the 12-week weight loss challenge, Michael himself lost 18 pounds and continues to inch closer to his goal of one day being under 300 pounds.
